Real Ethnography builds deep empathy with users and consumers to generate compelling qualitative insights for marketers, advertisers and designers.
We are a dedicated ethnography companion to research, strategy and design agencies and departments, as well as independent consultants.
- We work across many different categories and sectors, including corporate, government and not-for-profit.
- We are experts in ethnography and highly proficient in other qualitative and online methods for inquiry.
- We create 360° portraits of users/consumers and their relationships to brands, products and services, across the customer journey.
- We possess a toolkit of tried and tested qualitative insight technologies developed over the course of many years and many projects.
- We produce high quality research videos and ethnographic films.
- We have established suppliers across recruitment, research, filmmaking and the digital domains.
- We are known for our depth of insight, thoughtfulness, reliability and creative outputs.
- We relish a challenge, no matter how big or how small.
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